Sustainable Design for All

Sustainable Design for All is a vision of a world where we see the benefit of diversity - a world in which everyone can participate and contribute - a world where we care for each other and nature.

Traditional design process

The colored area symbolises the whole population. On the right side we have the largest group; the tolerant users. On the left side we have the users  that put the strongest demands on the solution. In a traditional design process you often start from an existing product and try to improve it by study tolerant users without special needs. Maybe you also consider that the user can be "as me but a bit weaker". The result is usually a marginal development, "redesign" of an existing products.

Sustainable Design for All process

The Sustainable Design for All process often leads to innovations. The key is that the starting point is peoples needs instead of existing solutions. By identifying what task an existing solutions trie to solve and involve user groups who have the greatest demands in relation to that task, we try to meet the needs of these groups by evaluating sketches, modells and prototypes during the whole design process. Since the final design is adapted to divesity of human needs and wishes the relationship between the user and the product becomes so strong that the satisfaction minimises the "wear and tear" behaviour.